Sonia Soon Deok, Head of Commercial Intelligence at East-West Seed, specialises in structuring and operationalizing intelligence processes, integrating them with technology, and building skilled teams to turn complex data into actionable insights. She focus on enhancing digital capabilities and improving commercial functions to transform customer engagement, enabling organizations to stay proactive, prepared, and ahead in their approach.

Melody Lim, Head of Customer Experience at Aboitiz Power, leads digital and CX transformation for the Distribution Utilities Group (DU). Fondly known as “Melow,” she designs strategies to meet modern energy needs and customer engagement. Her extensive leadership experience spans various industries, emphasizing innovation, collaboration, and customer centricity.

Jan is the Head of Marketing, Corporate Communications and the Center for Patient Experience at The Medical City South Luzon. She is also a registered nurse, digital marketing professional, and lean six-sigma professional with 18+ years of experience and proven knowledge of Marketing, customer service delivery, customer satisfaction, strategic business and sales planning, hospitality and operations management, utilization, and case management.

George Wong is a Country Manager at The Sandbox, a leading decentralized virtual world. Concurrently, he’s the Founder of Reactive Labs, a blockchain advisory. Prior to this, he has ventured more than 20+ start-ups has managed a variety of investment-related firms, supported the growth of a regional investment community, and even successfully completed an ICO in 2018.

Andy, a serial entrepreneur since arriving in Jakarta in 2008, has successfully exited businesses in Food & Beverage, Retail, Telecommunications, and Technology. With decades of experience in Singapore, Indonesia and China, he boasts extensive skills and networks. Currently, he leads the Indonesian team of a globally renowned top 50 AI company, RevComm.

Cherry is a Marketing Professional and Entrepreneur. She took up AB-Literature in College, and got her Master in Business Administration degree in 2024. She has vast experience in Sales and Marketing in various industries such as Fast Moving Consumer Goods, Retail and Wholesale, Petroleum, and Gaming and Hospitality. She is also a proud owner and CEO of a small business in Pet Care Services (Furiends Pet Hotel), established in 2023.

Antoneil Harvey “Anvey” Factora is an award-winning senior marketing communications practitioner and EduCreator (Education Content Creator) with more than a decade of solid PR, Advertising, and Integrated Marketing Communications experience spearheading successful IMC campaigns and e-commerce programs for various multinational consumer technology brands and as well as local conglomerates in the country.

Jeff is a digital marketing director with ~2 decades of experience wrangling digital marketing tasks, working on web usability, SEO, Voice of Customer surveys, web analytics, and gen AI. He has somewhat intentionally chosen to be a data nerd, and appears to have no plans of stopping any time soon.

Senior Product Manager, MarTech & Product Analytics, N26

I have a strong tech background as I began as a Developer and advanced to Project and Product Manager roles, but always focusing on business growth. After improving the Search Experience At Kiwi.com, I established SEO and Marketing Automation which is significantly enhancing our B2C channel’s growth.

As a technologist with two decades of experience, I’ve led the convergence of consumer, technology, and business. Serving diverse sectors, I’ve driven strategic tech initiatives and omnichannel marketing, boosting competitiveness and adoption across digital and offline touchpoints.

Caitlin is a digital transformation and growth marketing professional with vast experience across Asia-Pacific, Europe and USA, specialising in digital marketing and e-commerce transformation in developed and growth markets. Skilled in building and delivering key capabilities for organisations – marketing and media transformation, customer experience, digital marketing, innovation and B2B/B2C/D2C e-commerce.

Currently at Abbott Laboratories as Head of Digital and Multichannel Customer Engagement, APAC, Caitlin drives digital excellence in marketing, e-commerce, analytics, and customer engagement. Previously, she has driven digital sales and marketing transformation at Philips, Sanofi, and Fonterra. Other brands she has worked with throughout the course of her career are GSK, MetLife, Mastercard, HSBC, HP, and Coca Cola, Heineken, and BAT.

Caitlin serves on a public board in the F&B sector to support digital business strategy, innovation and transformation, and volunteers in her spare time to mentor organisations dedicated to education, community development, and youth empowerment.

Patrick has over 15 years of experience across TV, AV and programmatic. Most recently launching innovative advertising solutions at ITV, helping advertisers to realize the value of their 1st party data, whilst delivering effective campaigns and marketing strategies for advertisers.

Faisal Laljee has been a marketer for over 20 years. He runs his own marketing consultancy. He has also worked for large brands like Dell, AT&T, Telefonica, Deloitte, and H&R Block, managing large teams across brand development, customer experience, acquisition, retention, and loyalty. He is known for his leadership and communications, which is why he is often invited to speak on various panels.

Among his many experiences, Faisal also co-founded his own startup KidSitter – a consumer marketplace for childcare and served as the CMO of blow LTD, a beauty marketplace. Having startup experience complements his work in larger brands and puts him in a unique position to grow startups into scaleups and beyond.

Confident and outspoken, Faisal also teaches effective communication and story-telling. He is on the board of advisors for Martech and in various CMO councils.

Faisal holds a Bachelor’s Degree in Economics from The University of Texas at Austin, a Master’s in Information Management from Arizona State University, as well as dual Executive MBAs from London Business School and Columbia Business.